Hi, my name is Alexander. I’m a consultant, advisor and mentor focused on organic growth.
I’m also a road cyclist, record collector, film nerd and cat owner.
With a proven track record in building, running and supporting high-performing SEO teams, I help companies of all sizes achieve operational excellence in SEO and Content Marketing – and grow their search performance as a result.
What I can do for you
I understand the characteristics of successful SEO teams and the environment needed for them to compete on the highest level. My work focuses on enabling those characteristics, including: robust and scalable processes, efficient communication, focus on results, effective delivery and an agile mindset.
Review existing processes
- Strategy: creation, learning and innovation
- Planning on strategical and tactical level
- Goal-setting on strategical and tactical level
- Reporting of results and progress
- Communication with stakeholders, investors, the management team, peers and the company
- Training and up-skilling
- Stakeholder and dependency management
Review an existing setup
- Tools and dashboards etc.
- People, structures, teams
SEO Due Dilligence and Reviews
- Assess skills, resources, processes and KPIs
- Review goals and performance vs. targets
- Identify synergies, overlaps, gaps, compatibility between players
- Identify risks and opportunities, perform SWOT analysises to uncover weaknesses
- Perform market analysis, competitive analysis, outside-in analysis
I work with Inhouse SEOs and SEO teams, with management teams, with VCs, investors and boards, with SEO agencies and with consulting firms, adapting my approach to capabilities, needs and vision.